- FashionUnited |
The season kick-off in Berlin happens one day earlier: Already on Tuesday, July 7th SHOW&ORDER opens the gates of the Kraftwerk Berlin-Mitte to straighten out the schedule of the retailers. The Slogan for this season:
LET’S PICK THE MOST BEAUTIFUL FLOWERS OF FASHION!
„We provide an inspiring platform for upcoming and established brands. SHOW&ORDER stands for what the future of high fashion will look like and presents the most interesting styles and the best must-haves.“ says Verena Malta, CEO.
The former Power Station Kraftwerk Berlin-Mitte with it‘s rusty industrial background turns into an urban scenery for the bohemian summer. The lovingly designed surrounding will be bloomy and creates the prefect setting for designers and buyers. As the SHOW&ORDER attracts more and more exhibitors from abroad the collaboration with the French - particularly Sophie Guyot - has been intensified and the focus is set on a profoundly selected range of exclusive labels and numerous talents.
SO… by SHOW&ORDER is directed by Sophie Guyot the founder of the popular Fame tradefair. The Area is designed as a pool of expression, inspiration and labels meeting each other. A unique exhibition place dedicated to the brands that will reunite her exclusive selection of prêt-a-porter and accessories for women, lifestyle and decoration.
Convergence instead of expansion: With 250 international brands plus various new exhibitors the trend source amongst the Berlin based fashion fairs creates a unique platform for business, ordering and networking. Brands are waiting to be discovered and the most interesting styles of the season are presenting themselves here.
Kraftwerk Berlin-Mitte, Köpenicker Straße 70, 10179 Berlin, Germany
OPENING DAYS / HOURS:
Tue: 10am-7pm, Wed: 10am-7pm, Thu: 10am-4pm
BE PART OF IT !